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hlehman's picture

Pandora

 According to my survey, most of my participants found that Pandora was very successful in matching their music preference.  They found many of the artists predictable yet enjoyable and agreed with Pandora’s reasons for choosing them.  Overall, it seemed that my participants found Pandora very accurate and were not bothered by its ability to match their music interests.  Although they enjoyed it, most of them would not definitely invest due to lack of confidence in future profits.  Many would also be hesitant to invest because advertisements seem to be the only means for gaining profit and there are not a lot per page, and also people were somewhat frustrated by inability to change more than 5 songs at a time.  On a scale of 1-5, 1 as would definitely not invest and 5 as definitely would invest, no one said they would definitely not invest and 1 person said they definitely would.  3 people were in the middle and gave 2 or 3 as ratings, meaning they are unsure, and 1 person said 4, meaning they would probably invest. 

 

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